"A family based in north London wants to find an exceptional and qualified instructor to support their most junior child on his first steps to turning into an British gentleman."
Upon seeing this post, you might readily skip the wording "beginning" as mere a turn of phrase.
But, it could be the crucial element of this unique job advert, as it seeks to find a tutor for a infant.
Hundreds of submissions have since been received since the unidentified family posted their call for the £180k-a-year tutor, who must be "someone very special".
Over the last few weeks, the post has attracted notice throughout the press, with several questioning why?
Progressive Approach
A tutoring expert, head and founder of a global tutoring firm, which is supporting the family in their search, explained that notwithstanding early skepticism, he found the concept "visionary", and "advanced".
When he met the family, he noted they understood the unusual character of their request, and how early in age their son is.
But, they explained that they "didn't want to wait any longer" to engage a tutor, as they had postponed until their firstborn was five, and by that stage "cultural conditioning had already become established".
What precisely does the family refer to by "cultural leaning"?
It's "all-encompassing", Adam responded. "The way you eat, how you speak".
He said the older sibling had adopted "very nuanced, unspoken signals" from the family, and had adopted their cultural habits. The family told the consultant they hoped to prevent the same situation to happen again with their infant.
The plan: To hire a English tutor, who must speak with Received Pronunciation, to influence the baby from day one.
Osmotic Learning
"A lot of the development at the outset here is rather acquired indirectly," explained Adam.
It's via this natural absorption that the family are hoping the child will acquire the English characteristics they want to impart.
He noted the tutor must be an individual who attended "the right kinds of schools – comparable categories of schools as the family aspire to send their son to".
"The instructor must be the suitable individual, they'll be carrying out things they aren't even aware they're doing, effortlessly," he added.
Money No Object
The family informed him the chosen tutor should preferably also have understanding of or interest in equestrian activities, alpine skiing, artistic pursuits and instrumental training so as to inspire the child in a wide range of interests.
Furthermore though, he explained the family desired the tutor to register the child on a range of courses so the child would be "equestrian training and picking up an instrument by the time they are around three years old".
In the family's view, guiding their son grow into a "British gentleman" will result in achievement and provide access.
"For all the rights and wrongs of that, because it's definitely a class statement," he comments.
Yet, despite all this tutelage in "Britishness", would the child pick up what is termed cultural bias from the multicultural family he lives with in any case?
"Absolutely", replied the CEO. "They realize this might not succeed, but they've simply adopted the perspective of, 'we should try and we should start as quickly as we can', because the expense of it is not relevant," he explained.
Impractical
A number of in the private teaching field who express those concerns.
An education leader, chief executive of a tutoring service, who provides personal educators, commented that "the development of becoming bicultural, or indeed, discovering oneself, is something that must be grown into, not manufactured."
Peter wrote that he had emigrated from China to the UK at the age of childhood, and had been brought up understanding and practicing two backgrounds. He continued to study at a prestigious UK institution.
"The idea that a single person can serve as a embodiment of Britishness, a person who can in some way transplant the attributes of a UK sophisticate to a one-year-old child, appears optimistic and impractical," he stated.
"From my perspective, having a distinctly British tutor from infancy will does not necessarily achieve the goal they desire.
"I wasn't provided with such a figure, and nevertheless I have been privileged enough to enjoy many of the opportunities they aspire for their son."
He added: "The fact is, self-identity should not be dictated from the outside influences; it must be chosen, and it must originate internally."
Purchasing UK Culture
Of course, UK identity is something the CEO believes can be instructed – and commercialized.
"I think the situation that the global community regards us in this respect is something that we should be cherishing|valuing|appreciating